Meet our storytellers.

  • Layli Sobhani: Founder & Owner

    Layli is devoted in her mission to drive brand growth by helping businesses forge meaningful connections with their audiences, crafting unique stories that resonate within their target markets.  Layli’s diverse career spans over 20 years and ranges from small agencies to executive roles at major organizations, including Johnson & Johnson, JBS, Boeing, and DirectTV International, equipping her with a comprehensive perspective on brand building for any scale of business. 

    Layli was driven to establish Layli&Co after her passion was ignited while developing a major marketing strategy for a globally renowned skincare brand.  Today, her creative vision, strategic mindset and unparallelled work ethic continues to elevate brand profiles by transforming ideas into scalable and impactful solutions vital in helping businesses achieve their most ambitious goals.

    In her spare time, Layli loves to express her creative side in the kitchen, perfecting recipes and cooking decadent meals for her family and friends.  Residing in coastal Florida, Layli keeps active with daily walks along the beach, and relishes spending quality time with her sons.

  • Jason: Copywriter

    Jason brings with him a decade of experience in sales and marketing. As a skilled copywriter, Jason is dedicated to leveraging his robust command of written English to create persuasive and engaging content for our clients, with a focus on producing concise, impactful and articulate copy.

    Living with his wife and daughter in Hampshire, England, Jason pursues an active and healthy lifestyle in his spare time, continuously seeking to improve his culinary capabilities, going for walks, and keeping fit in the gym.

  • Victoria: Sr. Designer

    Victoria brings 15 years’ experience as both an artist and designer, with her background in illustration enriching and inspiring her diverse design capabilities today.  She has crafted a wide range of products across an array of industries, including homewares, beauty packaging and retail interiors.  Victoria excels at transforming creative ideas into reality, harmonizing form and function to produce eye-catching visuals and impactful user experiences.

    Living in Bath, England, a city renowned for its Georgian architecture, Roman-built baths and vibrant cultural scene, Victoria likes to unwind with long walks in the surrounding countryside, practicing yoga, and enjoying the numerous culinary delights the city has to offer.

  • Bree: Sr. Designer

    Bree is a passionate Design Director with over 25 years of experience leading creative projects and delivering exceptional solutions.  Her mission is to align design with strategic goals, creating visually striking work that leaves a lasting impression.  With a keen eye for detail and a commitment to excellence, Bree continuously strives to elevate the standards of design within her team and the industry.

    Residing in California, Bree draws inspiration from the abundant natural beauty around her, while family remains her true motivation in her drive to succeed.

  • Nicola: Marketing & Design Manager

    When it comes to brand identity, Nicola is expert in curating a consistent and impactful experience for your audience.  Building on her academic success in Interior Design from Miami University, Nicola excels at eliciting and perfecting the finest details of your brand’s presentation to maximize your business profile to its greatest potential.

    In her spare time, Nicola loves to travel, and is passionate about exploring her penchant for photography, visiting new cities and capturing the essence of different cultures on her camera.

  • Reid: Sr. Account Manager

    As your Senior Account Manager and primary point of contact at Layli&Co, Reid is dedicated to ensuring your project runs seamlessly, leveraging her meticulous attention to detail to deliver consistent results.  With a genuine passion for fostering strong relationships, Reid is committed to transforming your vision into a success.

    With an MA in Finance from the University of the Pacific, Reid remains focused on delivering excellence in every project.  A California native, she is an avid soccer enthusiast and cherishes time spent with family and friends outside of work.

Together, we’ll craft impactful brand narratives that resonate and deliver results.